Just two years ago no-one could actually say which direction social marketing is heading to. Today, internet marketing is almost all about social media. In April last year, SocialmediaExaminer.com published the Social Media Marketing Industry Report which tested how marketers are using social media to grow their business. According to the report, 91% of marketed companies indicated they employ social [...]

Since I’ve changed my wordpress theme, I noticed that dates were being added in front of my meta descriptions in Google Search engine results page. Obviously, I first checked my source code as I thought it was my mistake, although all descriptions have been optimised correctly. I also thought that maybe those descriptions were too short/ long – that was [...]

During the launch of Google Coffeine, Google search results page changed many times so did our eye tracking in universal search. Before launching the universal search system (which blends listings from its news, video, images, local and book search engines among those it gathers from crawling web pages) the way we used to track search (our reading pattern) resembled an [...]