Hope you are well…
I am writing to offer an SEO Consultancy. Free of charge (this time only!)
As you know, when a website serves users from around the world with content translated or targeted to users in a certain region, the website should use rel=”alternate” hreflang=”x” attributes to help you-Google serve the correct language or regional URL in Search results.
Also, if the content has small regional variations with similar content in a single language, hreflang should also be used in this case. For example, you might have separate English-language content targeted to the US and to GB, something like here:
When searching for how google works indexing crawling, I get these double results:
Those pages are completely identical:
USA/ or en -international page:
and UK page:
This is not the best user experience. We really should think about the user first.
And where is hreflang?
USA/ or en international page:
Naughty, naughty! Looks like someone has forgotten about the hreflang!
To learn more about hreflang, go to your article here: https://support.google.com/webmasters/answer/189077?hl=en
This is very important as thi will really help you avoid duplication.
If you’re providing the same content to the same users on different URLs, you should pick a preferred version and redirect (or use the rel=canonical link element) appropriately (this is not your case!). However, in addition, you should follow the guidelines on rel-alternate-hreflang to make sure that the correct language or regional URL is served to searchers (this is your case here).
Please read more about it here: https://support.google.com/webmasters/answer/182192?hl=en&ref_topic=2370587
If you still have problem, please contact me (or any other SEO consultant), we would be happy to help!